Privacy Policy
Last Updated: April 2026
Introduction
Beautiful Nails at Uptown Station, LLC ("Beautiful Nails," "we," "us," or "our") operates at 99 Eglin Pkwy NE, Unit 20, Fort Walton Beach, FL 32548. This Privacy Policy explains how we collect, use, disclose, and otherwise handle your information when you visit our website, use our services, or communicate with us.
By visiting our website, booking appointments, or communicating with us, you agree to this Privacy Policy. If you do not agree with our practices, please do not use our services.
1. Information We Collect
Information You Provide Directly
We collect information you voluntarily provide when you:
- Book an appointment through our website or booking system
- Fill out contact forms or surveys
- Call us or email us directly
- Opt-in to receive SMS messages or email communications
- Create an account or user profile
This information may include: name, phone number, email address, appointment preferences, service selections, and payment information (which is processed securely by third-party payment processors).
Information Collected Automatically
When you visit our website, we automatically collect certain information:
- Device information (browser type, operating system, device type)
- Usage data (pages visited, time spent, links clicked)
- Location information (if you grant permission)
- IP address
We use cookies and similar tracking technologies to enhance your experience and understand how visitors use our website.
Information from Third Parties
We may receive information about you from third-party services like GoHighLevel, booking platforms, and payment processors necessary to provide services.
2. How We Use Your Information
We use the information we collect for the following purposes:
- Processing and managing appointments and bookings
- Providing customer service and responding to inquiries
- Sending service reminders and appointment confirmations
- Sending marketing and promotional communications (only with your consent)
- Improving our website and services
- Complying with legal obligations
- Preventing fraud and ensuring security
- Analytics and understanding how visitors use our site
3. SMS and Text Message Communications
SMS Program Overview
Beautiful Nails offers SMS (text message) communications for appointment reminders, confirmations, and promotional offers. All SMS communications are completely optional.
How SMS Opt-In Works
When you opt-in to receive SMS messages from Beautiful Nails, you are agreeing to receive automated text messages at the phone number you provide. Your opt-in is explicit and voluntary—we do not pre-check boxes or assume consent.
Important SMS Disclosures
SMS Opt-Out Instructions
You can opt-out of SMS messages at any time by replying "STOP" to any text message you receive from us. Once you text STOP, we will no longer send SMS messages to that phone number.
Critical SMS Privacy Notice
Support for SMS Issues
If you have questions about our SMS program or experience issues, contact us at 850-244-3922 or [email protected].
4. Cookies and Tracking Technology
Our website uses cookies (small files stored on your device) to enhance your experience. Cookies help us remember your preferences, track usage patterns, and improve website functionality.
- Essential Cookies: Required for website function and security
- Performance Cookies: Help us understand how visitors use our site
- Marketing Cookies: Used for targeted advertising (only with consent)
Most browsers allow you to refuse cookies or alert you when cookies are being sent. You can manage cookie preferences in your browser settings.
5. Data Security
Beautiful Nails takes data security seriously. We implement industry-standard security measures including:
- SSL encryption for website data transmission
- Secure payment processing through certified third-party providers
- Limited access to personal information (staff access only as needed)
- Regular security assessments
- Compliance with applicable data protection regulations
However, no method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
6. Third-Party Services
We use third-party services including:
- GoHighLevel (GHL): For website hosting, booking management, and customer communications
- Payment Processors: For secure payment processing
- Google Maps: For location display
- Analytics Services: To understand website usage
These third parties have their own privacy policies. We are not responsible for their privacy practices. Review their policies before providing information through our website.
7. Your Privacy Rights and Choices
Access and Update
You have the right to access, update, or correct your personal information. Contact us at 850-244-3922 or [email protected] to request changes.
Opt-Out Options
- Email Communications: Click "unsubscribe" at the bottom of any marketing email
- SMS Communications: Reply "STOP" to any text message
- Cookies: Manage preferences in your browser settings
Deletion Requests
You may request deletion of your personal information, subject to legal requirements. Contact us to submit a deletion request. We will honor your request within a reasonable timeframe unless we're required to retain the information by law.
Do Not Track Signals
Some browsers include a "Do Not Track" feature. Our website currently does not respond to DNT signals, but you can control tracking through browser settings and cookie preferences.
8. Age Restrictions
Our website and services are not intended for individuals under 18 years of age. We do not knowingly collect information from minors. If we discover we have collected information from someone under 18, we will delete it promptly.
9. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of material changes by updating the "Last Updated" date at the top of this page or by sending you an email notification.
Your continued use of our website following such notification constitutes your acceptance of the updated Privacy Policy.
10. Contact Information
If you have questions about this Privacy Policy, our privacy practices, or your personal information, please contact us:
- Phone: 850-244-3922
- Email: [email protected]
- Address: 99 Eglin Pkwy NE, Unit 20, Fort Walton Beach, FL 32548
11. California Privacy Rights (CCPA)
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA). You have the right to:
- Know what personal information is collected, used, shared, or sold
- Delete personal information collected from you
- Opt-out of the sale or sharing of personal information
- Non-discrimination for exercising your rights
To exercise these rights, contact us at 850-244-3922 or [email protected].